When should you look at outsourcing social media? I was talking with a client the other day who suggested he wanted to set up a group for a network of professionals so they could stay connected. We went back and forth over which would work better Facebook Groups or LinkedIN groups and finally it cam
Search Engine Optimization (SEO). You’ve heard the term, so what does it mean? Well, here’s a bit about SEO and why your business needs to consistently work to use Search Engine Optimization best practices. Used in connection with all of your other media, social media and content marketi
Facebook marketing tips are important for many small business owners. Facebook is the social media platform that might be the most frustrating of all the available platforms. In fact, many small business owners have decided that this particular social media platform is better left alone. That’
Need a social media presence but don’t know where to start? Need a social media marketing plan but can’t quite figure out how to make it work or what is needed? Know you need something but just don’t have the time to sit down and do it? That’s where I come in at Thrifty Mom [
So you have a web site. You built it and you are intending for it to become your virtual front door. If you build it they will come, right? Wrong. So wrong actually. It’s not enough to build a site and hope for visitors. You can’t assume Google will find your site and it will […]
Ad Standards is the standard for how to disclose on social media for any Canadian influencer or businessperson who uses any social media platform to advertise for another company. These standards are in place to protect consumers. It’s important for influencers and bloggers to understand these
Instagram Stories for business? Yes, absolutely. Instagram stories have become one of the hottest new ways to share on social media. They’re incredibly popular, with over 250 million people using the feature every day. That kind of number tells you that these Stories can be an incredibly usefu
Social media is one of the best ways to market your product or business. But what if you are not sure where to start? What if your efforts all turn out to be a waste of time? Fortunately, there are a number of things you can do to increase your chances of success. Here are […]
3 Great Ideas for Creating Facebook Posts Do you feel like your Facebook page is dead with no one commenting or sharing? If your engagement is down the tubes, there are a few things you can do to help increase it. In addition to paying to promote posts, and your page in general, you […]
4 Tricks to Pinterest Marketing Pinterest is a very powerful and effective traffic-generating resource. If you want to get more readers to your blog or website, Pinterest is a great way to do it. However, it helps to know what you’re doing from the start to avoid common mistakes and wasted time. Y