February 08,2020

Social Media Stats You Can’t Afford to Ignore Now!

At the end of last year I started evaluating current social media stats. At the start of this one, I began building some decks here to help present my social media consulting and social media management services to potential clients. Part of the research for that process was locating current and rel
October 01,2019

Most Important Qualities of Winning Blog Posts

Winning blog posts all have similar qualities. Whether the topic matter is logistics, best family vacations or parenting matters – winning blog posts all rely on these qualities to make people stand up and pay attention. You can have all the blog post ideas and tales in the world, but if your
November 28,2018

A 2019 Look Ahead at Social Media Trends and Strategies

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Social media trends are important to watch if you have an online business. Likewise, digital marketing strategies and understanding the changing face of how those strategies can work for you or your business is also a key factor in success. As an influencer and a consultant, I’m always watchi
September 17,2018

Eight Times You Are Better Outsourcing Social Media

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When should you look at outsourcing social media? I was talking with a client the other day who suggested he wanted to set up a group for a network of professionals so they could stay connected. We went back and forth over which would work better Facebook Groups or LinkedIN groups and finally it cam
September 12,2018

Search Engine Optimization for Your Business

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Search Engine Optimization (SEO). You’ve heard the term, so what does it mean? Well, here’s a bit about SEO and why your business needs to consistently work to use Search Engine Optimization best practices. Used in connection with all of your other media, social media and content marketi
May 25,2018

What’s a Surefire Way to Build Traffic and Credibility?

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So you have a web site. You built it and you are intending for it to become your virtual front door. If you build it they will come, right? Wrong. So wrong actually. It’s not enough to build a site and hope for visitors. You can’t assume Google will find your site and it will […]